Idea in Brief

The Challenge

Managers today are bombarded with calls to give feedback—constantly, directly, and critically. But it turns out that telling people what we think of their performance and how they can do better is not the best way to help them excel and, in fact, can hinder development.

The Reality

Research shows that, first, we aren’t the reliable raters of other people’s performance that we think we are; second, criticism inhibits the brain’s ability to learn; and, third, excellence is idiosyncratic, can’t be defined in advance, and isn’t the opposite of failure. Managers can’t “correct” a person’s way to excellence.

The Solution

Managers need to help their team members see what’s working, stopping them with a “Yes! That!” and sharing their experience of what the person did well.

The debate about feedback at work isn’t new. Since at least the middle of the last century, the question of how to get employees to improve has generated a good deal of opinion and research. But recently the discussion has taken on new intensity. The ongoing experiment in “radical transparency” at Bridgewater Associates and the culture at Netflix, which the Wall Street Journal recently described as “encouraging harsh feedback” and subjecting workers to “intense and awkward” real-time 360s, are but two examples of the overriding belief that the way to increase performance in companies is through rigorous, frequent, candid, pervasive, and often critical feedback.

A version of this article appeared in the March–April 2019 issue of Harvard Business Review.